What is the most common size for a flyer?

The most popular format for flyers is A5. This is half of an A4, the size you find in the printer at home or at the office. But other formats may also be suitable. The best format therefore differs per flyer.

Standard paper sizes

The most commonly used standard paper sizes are those of the A series. Sizes A0 to A3 are the large sizes used for posters. The smaller sizes, such as A5, A6 and A7 are the most often used for flyers.

Suitable size

To ensure that people can easily take your flyer with them, we recommend not to go for a size larger than A5. If you don't have to put much information on the flyer, A6 or even A7 can also be a suitable format.

Paper types

You can choose from different types of paper for flyers. 80 grams is the cheapest variant, but also the thinnest. The chance that it will crease and become less beautiful faster is therefore considerably greater. For beautiful flyers we recommend 160 grams, these are nice and sturdy. Do you want a beautiful, eye-catching and glossy flyer? Then choose our 170 grams glossy paper.